Logo design is not as simple as many people think.
Sure, coming up with a little mark and a font to go with it is easy ( for some ) but unless you are very lucky, your end result will not be leveraging the many concepts and best practices that will help customers to remember your product or company.
Look at all of the care that went into this symmetry study for Apple’s logo:
Being mindful of factors like color pallet, symmetry, negative space, typesets, simplicity, own-ability and associative risks are all key to ensuring the desired result.
When it comes time to consider a new mark for your company or brand, SwellCom can help you make your mark!